The Rynge Blog

Reflections and thoughts on Personal Branding from an Entrepreneurial point of view.

Sunday, October 09, 2005

Reading about Personal Branding

I would like to recomend Andres F. Perez Ortega site about personal branding for all of you that speak spanish. For the english spoken readers, Andres has a library-page at his site with personal branding books and a lot more.

The Site
Andres Library
Andres Blog

Monday, October 03, 2005

Is personal branding all about work?

When looking on the Internet for personal branding, the most hits you will get is about applying for jobs, how to build a career etc. But can quitting your job be a step forward to your personal brand?
For me, the answer is without a doubt, yes. The personal brand is about being who you are, not about being your work.

The reason for me not writing a lot lately is because I have decided to do just that, leaving the company that I am the co-founder of. That is not an easy decision, but I feel that my role in the company has developed into something that I have hard identifying myself with.

The decision is taken and now I feel great about it. Ok, a little insecure about the future, but inspired to start something new, building my brand by acting as me, privately as well as professionally.

October is my last month at Saligus. I want to thank all the stakeholders for my time at the company, and I wish you all the best of luck!